Eastern Market merchants welcome new microbrewery
Five friends who started a microbrewery in the Eastern Market district of Detroit are feeling welcomed by the community and positive about the future.
Eastern Market Brewing Co. officially opened for business October twentieth at 2515 Riopelle, and co-owner Dayne Bartscht says that business has been “growing month over month” since then.
Bartscht and five college friends all have regular day jobs and run the brewery on the side.
“We’re all really passionate about craft beer and passionate about Detroit, and we fell in love with Eastern Market,” Bartscht says. “We’re lucky that all three came together.”
The co-owners set up a vendor space at Eastern market over the summer of 2017 to sell merchandise and get a buzz going about the business. Bartscht says he was nervous that there would be a rush of business at first when the tap room was new and then it would fall off, but that hasn’t been the case.
The business continues to attract new customers, but they have also been seeing some regular faces, he said, ranging from young people who work in downtown Detroit tech companies to farmers who stop for a beer after vending at Eastern Market.
Bartscht says the co-owners were initially worried about how they’d be received by the older, more established businesses in the area, but says other area businesses have been “super supportive and collaborative,” including other breweries.
“The craft beer scene in general is a great place to be,” he says. “Breweries don’t see each other as competitors but help each other out.”
Bartscht says they brew a variety of beers to appeal to all tastes, from hard-core craft beer aficionados to casual visitors who like a more “easy drinking” beer. For those who like a milder beer, the tap room features blondes, witbiers (mild Belgian-style biers made with wheat), and kolch-style beers. For the more adventurous craft-brew lovers, Eastern Market Brewing has purchased some used whiskey barrels so they can offer barrel-aged beers later this year.
Future plans for the business include getting final health department approvals for a food truck so that patrons can pair food with their beer. The co-owners hope to have that up-and-running by early February. Also in the works is an outdoor rooftop biergarten that will add an additional 2,600 square feet of space to the 2,500 square feet of indoor space. The rooftop biergarten is slated to be open sometime in summer of 2019, Bartscht says.
Hours are 4-10 p.m. Tuesday through Thursday, noon to midnight Friday, 10 a.m. to midnight Saturday, and noon to 8 p.m. Sunday. The tap room is closed on Mondays. For more information about the business, call (313) 502-5165 or visit http://easternmarket.beer.
Sarah Rigg is a freelance writer and editor in southeast Michigan. You may reach her at firstname.lastname@example.org.